Our Say: Boycotts are difficult to maintain, but businesses ignore them at their peril

A grassroots boycott movement can be a very satisfying method of social protest. A group of consumers, outraged by the conduct by a business, decide to take their money elsewhere. The offending company or merchant suffers a loss of sales and feels the pain of angering a group of activist customers. But are they effective? They can only work if organizers have clearly stated demands for change. (Cap Gazette)

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